Global Herbal/Traditional Products Market Research Report 2021
The outbreak of COVID-19 has helped to revive interest in older or alternative methods of treatment for some consumers, looking for ways to remain healthy, with a robust immune system to fight against the virus. However, many consumers remain suspicious of products marketed as herbal/traditional, and this dampens growth, with some consumers perceiving these items to have unverifiable claims. As such, during the initial outbreak of COVID-19, consumers increasingly turned to standard products inst...
Euromonitor International's
Herbal/Traditional Products in Sweden report offers a comprehensive guide to
the size and shape of the market at a national level. It provides the latest
retail sales data 2015-2019, allowing you to identify the sectors driving
growth. Forecasts to 2024 illustrate how the market is set to change.
Product coverage:
Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies,
Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements,
Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary
Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics,
Herbal/Traditional Topical Analgesics.
Data coverage: market sizes
(historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Herbal/Traditional Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and
leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience
of publishing market research reports, business reference books and online
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of over 800 analysts worldwide, Euromonitor International has a unique
capability to develop reliable information resources to help drive informed
strategic planning.
TABLE OF CONTENT:
KEY DATA FINDINGS
2020 IMPACT
Consumers increasingly select OTC products instead of herbal/traditional
products during the outbreak of COVID-19
Sales of sleep aids records the highest growth in 2020, with the outbreak of
COVID-19 resulting in an increase in stress across the country
Social media marketing targets specific audiences to tackle confusion
surrounding the health benefits of herbal/traditional products
RECOVERY AND OPPORTUNITIES
Following a decline in sales for 2020, steady growth is predicted for the rest
of the forecast period, boosted by dermatologicals and digestive remedies
Herbal/traditional products will benefit from the growing health and wellness
trend, boosted by the outbreak of COVID-19
Dermatologicals will record the highest value growth across the forecast
period, as the products, along with sleep aids, benefit from their natural
positionings
CATEGORY DATA
Table 1 Sales of Herbal/Traditional Products by Category: Value 2015-2020
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth
2015-2020
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2016-2020
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2017-2020
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value
2020-2025
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value
Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on consumer health
COVID-19 country impact
Company response
Retailing shift
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value
2015-2020
Table 8 Life Expectancy at Birth 2015-2020
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2015-2020
Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 13 Penetration of Private Label in Consumer Health by Category: % Value
2015-2020
Table 14 Distribution of Consumer Health by Format: % Value 2015-2020
Table 15 Distribution of Consumer Health by Format and Category: % Value 2020
Table 16 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth
2020-2025
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2019-2020
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources
….….Continued
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